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| Watches by SJX | |
|---|---|
| Name | Watches by SJX |
| Founder | SJX |
| Type | Independent horology publication |
| Launch date | 2010s |
| Headquarters | Singapore |
| Language | English |
Watches by SJX
Watches by SJX is an online horology journal and review platform founded and edited by Singapore-based horological writer SJX. The site provides in-depth reviews, historical essays, and technical analyses of mechanical timepieces, covering brands, auctions, and personalities in the watchmaking world. It is regarded for long-form reporting, comparative tests, and high-resolution photography that informs collectors, journalists, and industry professionals.
Watches by SJX operates at the intersection of journalism and connoisseurship, positioning itself among specialist outlets such as Hodinkee, A Blog to Watch, Monochrome Watches, Fratello Watches, and Worn & Wound. Its content addresses collectors of Patek Philippe, Rolex, Audemars Piguet, Vacheron Constantin, and F.P. Journe timepieces, while also profiling independent watchmakers like Philippe Dufour, Kari Voutilainen, Roger Smith, MB&F, and Urwerk. The site frequently references major events and institutions in horology, including the Watches and Wonders, Baselworld, Phillips (auction house), Christie's, and Sotheby's, as well as museums such as the Patek Philippe Museum and the British Museum.
Founded in the 2010s by a horology enthusiast known publicly as SJX, the platform grew during a period of digital expansion for specialist media alongside outlets like The New York Times watch coverage, GQ, and Robb Report. Early reportage emphasized vintage market trends exemplified by auctions at Phillips (auction house), while later work expanded into brand histories involving houses such as Jaeger-LeCoultre, Breguet, Blancpain, Girard-Perregaux, and Longines. The site's investigative pieces have intersected with industry developments at Richemont, Rolex SA, Swatch Group, LVMH, and Kering, and with personalities including Jean-Claude Biver, Patrik Hoffmann, and Nicolas Hayek Jr..
Coverage spans wristwatch categories from dress watches by Vacheron Constantin to sports icons like the Omega Speedmaster, Rolex Submariner, and Audemars Piguet Royal Oak. Features analyze design language and provenance of models such as the Patek Philippe Nautilus, A. Lange & Söhne Lange 1, Cartier Tank, Seiko 62MAS, and obscure pieces from makers like Fears (watchmaker), Habring², and Laurent Ferrier. Comparative photo essays and infographics place pieces from Panerai, IWC, Zenith, Bulgari, and Bell & Ross in stylistic and historical contexts alongside independent creations from De Bethune and Chronométrie Ferdinand Berthoud.
Watches by SJX dissects calibres and finishing techniques, referencing movements such as the ETA 2824, Valjoux 7750, Calibre 321, and manufacture movements by Vacheron Constantin and Patek Philippe. Articles examine complications like the tourbillon, perpetual calendar, chronograph, minute repeater, and GMT. Technical discussions draw on institutions and figures including the Swiss Watchmaking School (WOSTEP), Friedrich Moser, and workshops in La Chaux-de-Fonds, Le Brassus, and Glashütte. Finishing and certification topics incorporate Geneva Seal, COSC, and methods practiced at ateliers such as Audemars Piguet Le Brassus and Breguet (company).
The site documents collaborations and limited runs involving brands and partners like BAMFORD Watch Department, Aston Martin, Porsche', Blancpain Fifty Fathoms, and artist collaborations with Hajime Sorayama, Kaws, and Takashi Murakami. Limited editions tied to events and retailers—examples include releases from Tiffany & Co., Bucherer BLUE, Hodinkee Shop, and boutique-exclusive series by F.P. Journe and Jaeger-LeCoultre—are analyzed for market impact and design provenance. Auction highlights often involve one-off pieces sold through Phillips (auction house), Sotheby's, and Christie's.
Watches by SJX has been cited by mainstream and specialist outlets including Financial Times, Bloomberg, The Wall Street Journal, Esquire, and Forbes. Collectors, dealers, and brands reference its reviews in forums and marketplaces like Chrono24, WatchBox, RedBar Group, and Timezone. Its long-form analyses have influenced discourse on vintage authentication, referencing cases involving Paul Newman Rolex Daytona provenance and restorations linked to workshops in Le Locle and Neuchâtel.
Content on Watches by SJX is freely accessible online and periodically behind registration for archives, akin to models used by Hodinkee and A Blog to Watch. Pricing coverage addresses retail prices from authorized dealers such as Wempe, Bulgari Boutique, and Rolex Boutiques, secondary-market valuations on platforms like Chrono24 and auction results from Phillips (auction house), Christie's, and Sotheby's. Articles analyze price trends affected by corporate groups including Richemont, Swatch Group, LVMH, and independent market forces.