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Pac-10

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Pac-10
NamePac-10
Founded1968
Folded2011 (expanded)
RegionWestern United States
HeadquartersLos Angeles, California
CommissionerFormerly Larry Scott (commissioner later of successor)
Members10

Pac-10 The Pac-10 was a collegiate athletic conference in the Western United States that governed intercollegiate competition among ten member institutions in states such as California, Arizona, Oregon, Washington, and Arizona's neighbor Utah (later with expansion). It organized championships in major sports including football and men's basketball, and produced professional athletes who joined leagues such as the National Football League, National Basketball Association, and Major League Baseball. Prominent rivalries and traditions involved long-standing matchups played at venues like the Rose Bowl Stadium, Autzen Stadium, and Hec Edmundson Pavilion.

History

The conference originated from earlier regional groupings including the Pacific Coast Conference and later alignments like the Athletic Association of Western Universities and the Pacific-8 Conference. During the 1960s and 1970s the league's narrative intersected with events at institutions such as University of Southern California, UCLA, University of Washington, University of Oregon, Oregon State University, University of California, Berkeley, Stanford University, University of Arizona, and Arizona State University. The conference's timeline paralleled developments involving the NCAA, shifts in television rights negotiations with networks such as ABC Sports, CBS Sports, ESPN, and contractual trends influenced by figures tied to college athletics governance. Landmark seasons featured teams coached by figures like John McKay, Terry Donahue, Don James, Mike Montgomery, and Mike Stoops, and culminated in bowl appearances at events such as the Rose Bowl Game, Fiesta Bowl, Sun Bowl, and Holiday Bowl.

Member Institutions

Core members included flagship campuses such as University of California, Los Angeles, University of Southern California, Stanford University, University of California, Berkeley, University of Washington, Washington State University, University of Oregon, Oregon State University, Arizona State University, and University of Arizona. Each institution maintained athletic facilities like Galen Center, Memorial Stadium (Berkeley), Autzen Stadium, Reser Stadium, Martin Stadium, Husky Stadium, Sun Devil Stadium, Arizona Stadium, Pauley Pavilion, and Maples Pavilion. Universities in the conference balanced athletics with academic affiliates such as Association of American Universities members and connections to research entities like Lawrence Berkeley National Laboratory through campus partnerships.

Sports and Championships

The league sponsored competition in sports including American football, men's basketball, women's basketball, baseball, volleyball, track and field, and soccer. Football produced contenders that competed in postseason games like the Rose Bowl Game and bowl matchups against teams from the Big Ten Conference, Big 12 Conference, and Southeastern Conference. Men's basketball featured NCAA Tournament appearances and produced NBA draftees who joined franchises like the Los Angeles Lakers, Phoenix Suns, Golden State Warriors, Portland Trail Blazers, and Seattle SuperSonics. Baseball alumni signed with organizations such as the New York Yankees, Boston Red Sox, and Los Angeles Dodgers. Individual athletes garnered awards like the Heisman Trophy, Naismith College Player of the Year, and Dick Butkus Award while coaches received honors from groups including the AP College Football Coaches Poll and the NCAA Men's Basketball Committee.

Governance and Administration

Administration involved commissioners, athletic directors, compliance officers, and legal counsel interacting with entities such as the NCAA Division I Board of Directors and state regulatory bodies. Decision-making encompassed negotiations over media rights with broadcasters including Fox Sports, CBS Sports Network, and Pac-10 Network-era predecessors and successors, strategic planning concerning conference scheduling, and responses to litigation and antitrust considerations that referenced cases and statutes in federal courts. Leadership transitions included commissioners and deputy administrators who liaised with university presidents and chancellors from member campuses.

Rivalries and Traditions

Historic rivalries included matchups like USC–UCLA rivalry, Big Game (California–Stanford), Apple Cup (Washington–Washington State), Civil War (Oregon–Oregon State), and interstate series such as Arizona–Arizona State rivalry. Traditional events comprised rivalry trophies, marching band exhibitions exemplified by groups such as the The Solid Gold Sound of the Trojan Marching Band, national anthem performances at stadiums like the Rose Bowl Stadium, and homecoming celebrations tied to campus events at Stanford Stadium and Hayward Field. Alumni associations and booster clubs such as those affiliated with USC Alumni Association and Cal Alumni Association fostered continuity and fundraising tied to athletic success.

Media Coverage and Broadcasting

Television contracts and broadcast rights shaped the conference's national profile through partnerships with outlets such as ABC Sports, ESPN, Fox Sports Net, NBC Sports, and regional carriers. Radio networks syndicated play-by-play via flagship stations in markets like Los Angeles, San Francisco, Seattle, Portland, and Phoenix. Sports journalism coverage came from publications and organizations including the Los Angeles Times, San Francisco Chronicle, Seattle Times, ESPN The Magazine, and wire services like the Associated Press and United Press International.

Legacy and Transition to Pac-12

The conference's legacy includes contributions to collegiate athletics history, professional player development, and regional sports culture in the Western United States. Institutional realignment and expansion efforts culminated in enlargement that incorporated universities such as University of Colorado Boulder and University of Utah, altering the conference landscape and leading to successor branding and structures. The transition intersected with national debates involving media rights negotiations, conference realignment trends affecting the Big Ten Conference, Big 12 Conference, and Southeastern Conference, and strategic responses by university leadership to maintain competitive positioning in Division I athletics.

Category:Pac-12 Conference history