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Folha da Manhã

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Folha da Manhã
NameFolha da Manhã
TypeDaily newspaper
FormatBroadsheet
Founded1921
PoliticalCentro-right (historical)
HeadquartersSão Paulo, Brazil
LanguagePortuguese
CirculationNational
OwnerGrupo Folha

Folha da Manhã is a Brazilian daily newspaper founded in São Paulo in 1921 that became one of the principal print outlets in Brazil, competing with publications such as O Estado de S. Paulo, O Globo, Correio Braziliense, and Zero Hora. The paper has been associated with major Brazilian industrialists, banking groups, and media conglomerates that intersect with institutions like Banco do Brasil, Bradesco, and Itaú Unibanco, and it has reported on events ranging from the Proclamation of the Republic (Brazil) era legacies to the Constitution of 1988 (Brazil). Over the decades the title covered international affairs including the Cold War, the World Cup tournaments, and diplomatic summits such as the Rio Summit and BRICS meetings.

History

Founded during the interwar period, Folha da Manhã emerged amid competition with titles like Diário de Pernambuco, Folha de S.Paulo, and regional presses in Rio de Janeiro (city), Belo Horizonte, and Porto Alegre. Its early editors engaged with figures such as Getúlio Vargas, Júlio Prestes, Vargas Era, and later chronicled the Military dictatorship in Brazil (1964–1985) alongside reporters who covered the Diretas Já movement and the transition marked by the Tancredo Neves presidency-elect. In the late 20th century the paper reported on economic plans including the Plano Cruzado, the Plano Real, and financial crises tied to institutions like the International Monetary Fund and the World Bank. The newsroom documented cultural moments connected to Tropicália, Bossa Nova, Gilberto Gil, Caetano Veloso, Chico Buarque, and sports milestones involving Pelé, Garrincha, Zico, and Ronaldo.

Ownership and Corporate Structure

Ownership of Folha da Manhã has passed through families, investor groups, and media holdings, paralleling consolidation patterns seen with Globo Organizations, Grupo Abril, and Grupo RBS. Shareholders historically included industrial families tied to São Paulo (state), banking houses related to Santander Brasil, and corporate boards that interacted with the SEC norms in cross-border deals. Corporate governance referenced models used by Time Inc. and Thomson Reuters, with legal structures akin to those of Grupo Folha and holding companies comparable to Bertelsmann. The conglomerate diversified into television with affiliates analogous to Rede Globo, radio assets similar to Rádio Globo, and digital platforms that mirrored UOL and G1.

Editorial Line and Content

Editorially, Folha da Manhã has shifted from conservative to centrist positions over time, reflecting debates involving politicians such as Luiz Inácio Lula da Silva, Fernando Henrique Cardoso, Jair Bolsonaro, Michel Temer, and Dilma Rousseff. Its op-eds featured commentators in the mold of Roberto DaMatta, Sérgio Buarque de Holanda, and analysts referencing institutions like Fundação Getulio Vargas and Instituto Lula. Coverage included investigative journalism parallel to reports by The New York Times, The Guardian, and Le Monde, with legal teams confronting statutes such as the Brazilian Penal Code and electoral rules under the Superior Electoral Court (Brazil). Cultural pages reviewed works by Jorge Amado, Machado de Assis, Clarice Lispector, and international authors like Gabriel García Márquez and Ernest Hemingway.

Publications and Media Assets

Beyond its flagship print edition, the group published supplements comparable to The New Yorker features and produced magazines akin to Veja and IstoÉ, as well as book imprints resembling Editora Globo. Broadcast holdings included radio stations modeled on BandNews FM and television partnerships similar to SBT affiliates, while digital ventures created portals similar to MSN Brasil and mobile apps paralleling offerings by Folha de S.Paulo. The media portfolio extended into events comparable to Comic Con Experience and awards akin to the Prêmio Jabuti, and archives that researchers compare with collections at the Biblioteca Nacional (Brazil).

Circulation and Audience

Circulation trends mirrored national shifts observed at O Estado de S. Paulo and O Globo, with print declines offset by online growth similar to UOL and G1 readership patterns, and audience demographics overlapping with metropolitan readers in São Paulo (city), Brasília, Salvador, Bahia, and Recife. Market analysis used metrics from organizations like the Instituto Verificador de Comunicação and advertising comparisons with outlets such as GloboNews. International reach paralleled distributions by The Washington Post and The Wall Street Journal among expatriate communities in Lisbon, Miami, and Tokyo.

Folha da Manhã has faced libel and defamation suits similar to cases against The New York Times and The Guardian, regulatory scrutiny akin to inquiries involving Conselho Nacional de Justiça matters, and investigations linked to political reporting during episodes like the Mensalão scandal and the Operation Car Wash. Legal disputes referenced precedents from Supreme Federal Court (Brazil) rulings, antitrust questions comparable to those involving CADE (Brazilian Antitrust Authority), and copyright controversies paralleling disputes at YouTube and Google. Journalistic ethics debates invoked standards from International Federation of Journalists and copyright frameworks influenced by Berne Convention principles.

Influence and Cultural Impact

The newspaper shaped public discourse as newspapers like The Times (London) or El País shaped theirs, influencing debates around figures such as Fernando Collor de Mello, Aécio Neves, Marina Silva, and institutions like Petrobras and Vale S.A.. Its cultural criticism affected careers of artists showcased alongside Tarsila do Amaral, Anita Malfatti, and filmmakers comparable to Glauber Rocha and Fernando Meirelles. Academic studies at University of São Paulo, Federal University of Rio de Janeiro, and Pontifical Catholic University of São Paulo have analyzed its role in media ecosystems similar to research on The Guardian and Le Monde Diplomatique.

Category:Newspapers published in Brazil Category:Portuguese-language newspapers