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EasyPrivacy

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Article Genealogy
Parent: uBlock Origin Hop 4
Expansion Funnel Raw 149 → Dedup 0 → NER 0 → Enqueued 0
1. Extracted149
2. After dedup0 (None)
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EasyPrivacy
NameEasyPrivacy
DeveloperEasyList
Released2010
Latest releaseongoing
Genrefilter list
Licensefree

EasyPrivacy

EasyPrivacy is a community-maintained filter list designed to block tracking technologies, analytics, and advertising-related requests in web browsers and network appliances. It complements ad-blocking lists by focusing on privacy-infringing domains and scripts used by companies, institutions, platforms, and services to collect user data. The project interacts with many projects and standards in the web ecosystem, including work by browser vendors and privacy advocates.

Overview

EasyPrivacy operates as a textual blocklist consumed by extensions, appliances, and applications to prevent connections to known tracking endpoints associated with corporations, platforms, advertisers, and analytics providers. It is commonly used alongside lists and projects from organizations and initiatives such as EasyList, Mozilla Foundation, Google LLC, Apple Inc., Microsoft Corporation, Electronic Frontier Foundation, Internet Engineering Task Force, World Wide Web Consortium, European Commission, Centre for Internet Security, German Federal Network Agency, Australian Competition and Consumer Commission, French Data Protection Authority, Dutch Data Protection Authority, Office of the Privacy Commissioner of Canada, California Consumer Privacy Act, General Data Protection Regulation, Network Advertising Initiative, Interactive Advertising Bureau, Digital Advertising Alliance, Mozilla VPN, Brave Software, Vivaldi Technologies, Tor Project, DuckDuckGo, EFF Privacy Badger, AdBlock Plus, uBlock Origin, Ghostery, Disconnect, Privacy Badger.

History and Development

EasyPrivacy emerged as an offshoot and complement to filtering efforts around 2010, following community efforts led by the maintainers of EasyList and contributors from diverse projects and companies. Development draws on contributions and dispute resolution practices seen in projects such as Wikipedia, GitHub, GitLab, Bitbucket', Apache Software Foundation, Free Software Foundation, Mozilla Foundation, Electronic Frontier Foundation, Defcon, Black Hat (conference), and researchers from institutions including University of Cambridge, Massachusetts Institute of Technology, Stanford University, Harvard University, Carnegie Mellon University, University of Oxford, Princeton University, University of California, Berkeley, National Institute of Standards and Technology, Kaspersky Lab, ESET, and Symantec. Over time, the list incorporated signals and techniques documented in standards and reports by the World Wide Web Consortium, Internet Engineering Task Force, Open Web Application Security Project, Organisation for Economic Co-operation and Development, European Data Protection Supervisor, and national regulators. Contributions and maintenance occur through public issue trackers and mailing lists influenced by models used at Mozilla Corporation, Google LLC, Apple Inc., Microsoft Corporation, and community projects such as Debian and Ubuntu.

Features and Functionality

EasyPrivacy provides pattern-based blocking rules that target hostnames, URL patterns, and resource types associated with trackers maintained by companies like Google LLC, Meta Platforms, Inc., Amazon (company), Microsoft Corporation, Oracle Corporation, Adobe Inc., Adobe Systems, Adobe Experience Cloud, Salesforce, Twitter, Inc., LinkedIn, Pinterest, TikTok, Quantcast, Comscore, Nielsen Holdings, AT&T, Verizon Communications, Verizon Media, Verizon Media Group, AppNexus, PubMatic, OpenX, Magnite (company), Criteo, DoubleClick, Adform, Rubicon Project, Index Exchange, ShareThis, AddThis, Taboola, Outbrain, Yandex, Baidu, Alibaba Group, Tencent Holdings, Bing (search engine), Yandex Search and many regional analytics providers. Rules can specify resource types and contexts compatible with extensions such as uBlock Origin, Adblock Plus, AdGuard, Ghostery, Privacy Badger and network devices like Pi-hole and enterprise proxies including Squid (software), NGINX, HAProxy, and pfSense. The list uses syntactic conventions inspired by and interoperable with formats used by Adblock Plus and other community filter ecosystems.

Blocklist Structure and Maintenance

The blocklist is organized into textual rule sets featuring domain blocking entries, regular-expression style filters, and exception rules patterned after community standards. Maintenance follows a moderation and review workflow similar to that used by projects on GitHub and the governance approaches of Open Source Initiative projects. Contributions are proposed, discussed, and merged by maintainers with input from privacy researchers affiliated with institutions like European Data Protection Board, Center for Democracy & Technology, Open Rights Group, Access Now, Privacy International, Electronic Frontier Foundation, and independent security researchers. The list periodically purges obsolete entries when endpoints are deprecated and adds emergent trackers discovered via measurement studies from groups such as Stanford University, University of Oxford, Princeton University, Carnegie Mellon University, Imperial College London, MIT Media Lab, IAB Tech Lab and commercial research by companies including Cisco Systems, Cloudflare, Akamai Technologies, Fastly, and F5 Networks.

Usage and Integration

EasyPrivacy is integrated into consumer and enterprise products through extension ecosystems and filtering engines maintained by vendors such as Mozilla Corporation, Google LLC, Apple Inc., Microsoft Corporation, Brave Software, Vivaldi Technologies, Opera Software, Adblock Plus, uBlock Origin, AdGuard, and Pi-hole. Enterprises often adapt the rules for inline deployment with web gateways from vendors like Cisco Systems, Fortinet, Palo Alto Networks, Check Point Software Technologies, Zscaler, Barracuda Networks, Blue Coat Systems and F5 Networks. Researchers incorporate EasyPrivacy in measurement studies alongside tools and datasets from Common Crawl, Internet Archive, Web Almanac, OpenINTEL, Alexa Internet, Netcraft, and telemetry programs run by cloud providers such as Amazon Web Services, Google Cloud Platform, and Microsoft Azure.

Controversies and Criticism

Criticism of EasyPrivacy parallels debates around automated blocking and list governance seen in disputes involving EasyList, Adblock Plus, Google LLC and major publishers and advertising bodies such as Interactive Advertising Bureau, Digital Advertising Alliance, Network Advertising Initiative, Advertising Standards Authority (United Kingdom), Federal Trade Commission, and national regulators. Critics argue that broad blocking can interfere with legitimate services provided by organizations like The New York Times, The Guardian, BBC, Reuters, Associated Press, Bloomberg L.P., The Washington Post and commercial platforms including YouTube, Facebook, Instagram, Twitter, Inc., LinkedIn, Shopify, and WordPress.com. Defenders point to privacy work from groups such as Electronic Frontier Foundation, Privacy International, ACLU, and academic studies from Stanford University and Carnegie Mellon University that document pervasive tracking. Governance controversies echo patterns from major open-source and standards disputes at Mozilla Foundation, W3C, IETF, and community-led moderation controversies on GitHub and GitLab.

Category:Privacy software