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| B. Amsterdam | |
|---|---|
| Name | B. Amsterdam |
| Type | Business incubator and co-working campus |
| Established | 2016 |
| Location | Amsterdam, Netherlands |
B. Amsterdam is a large startup campus and innovation hub located in Amsterdam, Netherlands, combining co-working spaces, incubator services, corporate innovation programs, and event venues. Founded in 2016, it serves as a nexus for entrepreneurs, investors, corporates, and cultural institutions, hosting a mix of early-stage startups, scale-ups, accelerators, and international delegations. The campus has hosted a wide range of partners, collaborators, and programs drawn from across Europe and beyond.
B. Amsterdam was founded in 2016 amid a growing European startup scene influenced by events like Slush (conference), Web Summit, and initiatives tied to StartupAmsterdam. In its early years the campus engaged with organizations such as Techstars, Y Combinator alumni founders in Europe, and regional partners including Amsterdamse Hogeschool voor de Kunsten and Universiteit van Amsterdam. The site expanded during the late 2010s with investments from property groups active in Zuidas development and with connections to Dutch institutions like KPN and ING Group. During the COVID-19 pandemic B. Amsterdam adapted programming in concert with initiatives by Rijksmuseum partners and municipal responses influenced by European Commission guidance for SME resilience. Post-pandemic, the campus collaborated with international accelerators such as Station F alumni networks and corporate innovation labs tied to Unilever and Philips (company).
The campus occupies multiple buildings near Amsterdam’s creative and business districts, offering workspaces, event halls, podcast studios, and meeting rooms. Facilities support activities ranging from pitch days involving Venture Capital firms like Index Ventures and Balderton Capital to product demos for partners including Booking.com and Adyen. Onsite infrastructure supports partnerships with research institutions such as Delft University of Technology and applied projects with TNO (Netherlands Organisation for Applied Scientific Research). The venue includes conferencing facilities suitable for delegations from bodies like European Investment Bank and trade missions involving Netherlands Foreign Investment Agency. It has hosted workshops tied to policy programs with representatives from European Innovation Council and convenings that include alumni of MassChallenge and Plug and Play Tech Center.
B. Amsterdam runs accelerators, hackathons, corporate innovation programs, and public events connecting founders to investors and mentors. Its calendar has featured pitch competitions judged by partners from Sequoia Capital (Europe), strategy sessions with executives from Heineken and Shell plc, and mentorship programs featuring alumni of Startupbootcamp and Rockstart. The campus also staged community events in collaboration with cultural institutions such as Eye Filmmuseum and Tropenmuseum, and sector-specific summits with actors like CB Insights and Crunchbase. Educational programming included masterclasses with entrepreneurs linked to Deliveroo, Tesla, Inc., and founders from TransferWise (now Wise (company)), as well as investor panels representing Northzone and Atomico.
Tenants have included early-stage ventures across fintech, healthtech, cleantech, and creative industries, alongside scale-ups partnered with multinational corporates like Unilever, Philips (company), and ING Group. Resident startups have engaged with accelerators such as Techstars, Startupbootcamp, and MassChallenge, and received funding from firms including Accel (company), Index Ventures, and Northzone. The tenant mix has attracted founders who previously worked at Booking.com, TomTom, Adyen, Uber, and Facebook. Programs connected founders to research collaborations at Erasmus University Rotterdam and clinical partners linked to Amsterdam UMC.
The campus was developed with backing from property investors and venture ecosystem stakeholders, involving real estate actors from Amsterdam’s redevelopment projects around Zuidas and Amsterdam Sloterdijk. Financial partnerships have included corporate partnerships with ING Group and collaborations with investment networks such as European Investment Fund participants and private equity players. Operational funding drew on revenues from membership models, event hosting for organizations such as Eurostar delegations and corporate innovation budgets from firms like Heineken and Shell plc. The ownership structure has involved collaboration between entrepreneurial ecosystem investors and institutional landlords with portfolios encompassing properties near Schiphol Airport.
B. Amsterdam has been recognized as a prominent node in the Dutch and European startup ecosystems, engaging with initiatives linked to StartupAmsterdam, receiving attention from media outlets including TechCrunch, WIRED, and The Financial Times. The campus facilitated exits and follow-on funding rounds involving startups backed by firms such as Index Ventures and Accel (company), and it served as a meeting place for delegations from European Commission programs and international trade missions organized with Netherlands Foreign Investment Agency. Awards and honours for programming have been noted in sector press alongside profiles in publications connected to Sifted and reports by Dealroom.co. Its model influenced the development of other campuses and coworking nodes associated with European innovation districts around Station F and Level39.
Category:Business incubators Category:Organizations based in Amsterdam