Lance Ulanoff

Lance Ulanoff is an American technology journalist and editor known for his long-standing career analyzing and reporting on the consumer electronics and digital media industries. He has held prominent editorial leadership roles at major publications including Mashable and PC Magazine, establishing himself as a recognizable commentator on technology trends. Ulanoff's work spans written columns, television appearances, and public speaking, often focusing on the intersection of technology and everyday life.

Early life and education

Ulanoff was born in New York City and developed an early interest in technology and writing. He pursued his higher education at New York University, where he studied journalism and communications, laying the foundation for his future career. During his formative years, the rise of personal computers and the early internet significantly influenced his professional trajectory. This academic and cultural environment in Manhattan helped shape his perspective on media and technology.

Career

Ulanoff began his career in technology journalism during the late 1980s and early 1990s. He joined Ziff Davis publishing, where he initially worked for titles like PC Computing. His expertise and editorial vision led to his eventual role as Editor-in-Chief of PC Magazine, one of the most influential publications in the computer industry during the peak of the dot-com bubble. In this position, he oversaw product reviews, industry analysis, and the magazine's transition into digital publishing.

After more than a decade at PC Magazine, Ulanoff moved to Mashable in 2012, serving as its Editor-in-Chief. At Mashable, he helped steer the website's coverage beyond social media into broader technology news, science, and entertainment. He frequently appeared as a technology analyst on networks such as CNN, BBC, and NBC News, commenting on product launches from companies like Apple, Microsoft, and Google. Following his tenure at Mashable, he continued his work as a columnist and contributor for various outlets, including The Street and Inc., and served as the Chief Correspondent and Editor-at-Large for PCMag.com.

Awards and recognition

Throughout his career, Ulanoff has received recognition for his contributions to technology journalism. He has been a finalist for a National Magazine Award in the category of General Excellence. The American Society of Magazine Editors has also acknowledged his editorial work. His commentary and reporting have been cited by major news organizations and industry analysts, solidifying his reputation as a trusted voice in the field.

Personal life

Ulanoff maintains a relatively private personal life. He is known to reside in the New York City area, where he has been based for much of his career. An avid user of the technology he covers, he often integrates personal anecdotes about devices and software into his public analyses and writings. He participates in industry events like the Consumer Electronics Show and has been a speaker at conferences such as South by Southwest.

Works and publications

Ulanoff's body of work consists of thousands of articles, columns, and reviews published across the platforms he has led. His written output includes major product reviews for seminal devices like the iPhone, Windows operating systems, and various Android smartphones. He has authored long-form analyses on the impact of companies like Facebook, Amazon, and Tesla. While he has not authored traditional books, his extensive online publications and video content for Mashable and PCMag.com represent a significant archive of technology criticism from the 1990s to the present day.

Category:American technology journalists Category:New York University alumni Category:Editors-in-chief