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St. Paul Appeal

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St. Paul Appeal
NameSt. Paul Appeal
TypeWeekly newspaper
Foundation1889
Ceased publication1975
OwnersJohn Quincy Adams
EditorJohn Quincy Adams, Earl Wilkins, Roy Wilkins
HeadquartersSt. Paul, Minnesota
PoliticalAfrican-American advocacy, Civil rights movement

St. Paul Appeal was a prominent African-American weekly newspaper published in St. Paul, Minnesota. Founded in the late 19th century, it became a significant voice for Black communities in the Upper Midwest and played a crucial role in documenting and advocating for civil rights throughout the 20th century. Its legacy is particularly tied to the influential Wilkins family, including the famed NAACP leader Roy Wilkins.

History and founding

The St. Paul Appeal was founded in 1889 by John Quincy Adams, a former slave who became a successful businessman and journalist. Adams established the paper to serve the growing African-American population in the Twin Cities and to challenge the pervasive racial discrimination and Jim Crow attitudes of the era. Initially, it competed with other regional African-American newspapers like the Minneapolis Spokesman. The paper's early decades were marked by advocacy for economic opportunity, anti-lynching legislation, and political rights, reflecting the broader goals of the early civil rights movement and organizations like the National Afro-American Council.

Role in the Civil Rights Movement

Throughout the mid-20th century, the St. Paul Appeal served as a vital platform for the Civil Rights Movement in a region not typically associated with the Deep South's struggles. It reported extensively on local and national civil rights issues, including housing discrimination in Minnesota, employment discrimination, and the activities of the NAACP. The paper provided crucial coverage of landmark events like the Brown v. Board of Education decision, the Montgomery bus boycott, and the March on Washington for Jobs and Freedom. It connected local activism in cities like Minneapolis and St. Paul to the national movement, often publishing columns and editorials by Roy Wilkins, who served as the executive secretary of the NAACP.

Key figures and editors

The newspaper's leadership was dominated by the Wilkins family. Founder John Quincy Adams was the uncle of Roy Wilkins. Upon Adams's death in 1922, management passed to his daughter, Mayme Wilkins, and her husband, Earl Wilkins, who served as editor. Earl Wilkins was a respected journalist and activist in his own right. Their son, Roy Wilkins, worked at the paper as a journalist and managing editor in his youth, an experience that profoundly shaped his career. Other notable contributors included Lena O. Smith, the first African-American woman lawyer in Minnesota and a key figure in the local NAACP branch. The paper's staff and ownership exemplified the deep connection between the Black press and civil rights leadership.

Content and editorial stance

The St. Paul Appeal featured a mix of local, national, and international news relevant to African Americans. Its content included reporting on church events, social clubs, sports, and society news, which cemented its role as a community institution. Editorially, it was firmly committed to racial equality, integration, and nonviolent protest, aligning closely with the mainstream NAACP's philosophy under Roy Wilkins. It championed voter registration drives, criticized police brutality, and supported fair employment practices. The paper also served as a counter-narrative to the mainstream white press, offering perspectives on race relations often ignored by larger publications like the St. Paul Pioneer Press.

Circulation and readership

At its peak, the St. Paul Appeal had a circulation that extended throughout Minnesota and into neighboring states like Wisconsin, Iowa, and the Dakotas. Its readership consisted primarily of the African-American communities in urban centers and small towns across the Upper Midwest. The paper was distributed through subscriptions, newsboys, and at Black-owned businesses such as barbershops, beauty salons, and churches. This network made it an essential source of information and a tool for community mobilization, especially before the widespread adoption of television news.

Legacy and historical significance

The St. Paul Appeal ceased publication in 1975, ending an 86-year run. Its legacy is multifaceted. As a historical record, its archives provide an invaluable primary source for studying African-American history in the Midwest. It nurtured the early career of Roy Wilkins, one of the most important leaders of the 20th-century Civil Rights Movement. The paper demonstrated the critical role of the Black press in fostering racial identity, advocating for social justice, and building community cohesion outside the American South. Today, it is studied by historians and is part of collections at institutions like the Minnesota Historical Society, preserving the story of Black Midwestern life and activism.