Prince Royce

Prince Royce
Name	Prince Royce
Birth name	Geoffrey Royce Rojas
Birth date	11 May 1989
Birth place	The Bronx, New York City, United States
Occupation	Singer, songwriter, producer
Years active	2008–present
Genres	Bachata, Latin pop, R&B, tropical music
Labels	Top Stop Music, Sony Music Latin

Prince Royce (born Geoffrey Royce Rojas; May 11, 1989) is an American singer and songwriter known for popularizing contemporary bachata within mainstream Latin music and crossover pop music markets. Emerging from The Bronx with Dominican heritage, he blended traditional bachata with influences from R&B, reggaetón, and tropical music, achieving commercial success across the United States, Latin America, and Spain. His career includes multi-platinum albums, collaborations with major artists, and appearances at high-profile events such as the Billboard Latin Music Awards and the Latin Grammy Awards.

Early life and background

Born to Dominican immigrant parents in The Bronx, New York City, Royce grew up in a bilingual household influenced by Dominican Republic culture, Puerto Rican neighbors, and the broader New York City soundscape. He attended local schools and participated in talent shows and community events in neighborhoods like Washington Heights, Manhattan and Yonkers, New York. Early exposure to artists such as Aventura, Juan Luis Guerra, Frankie Ruiz, Marc Anthony, Usher, and Beyoncé shaped his vocal style and stagecraft. Before signing with a major label he worked odd jobs and studied at community institutions while performing at local venues and auditioning for producers like Sergio George.

Career beginnings and breakthrough (2008–2011)

Royce's professional trajectory accelerated after connecting with industry figures including Andrés Hidalgo and Top Stop Music, leading to his self-titled debut album in 2010 produced with collaborators such as Sergio George and Guillermo "D'León" Santos. Singles like "Stand by Me" (a bachata rendition of the Ben E. King classic) and "Corazón Sin Cara" topped charts including the Billboard Tropical Songs and Billboard Latin Songs charts. He toured with artists such as Aventura, appeared on television programs like Premios Juventud and Good Morning America, and performed at venues such as Radio City Music Hall and Madison Square Garden supporting Latin acts. His early accolades included nominations from Latin Grammy Awards and wins at the Premios Juventud and Billboard Latin Music Awards.

Mainstream success and continued albums (2012–2019)

Between 2012 and 2019 Royce released albums including Phase II, Soy el Mismo, and Double Vision, incorporating collaborations with artists like Pitbull, Jennifer Lopez, Shakira, Marc Anthony, Daddy Yankee, Thalia, Carlos Vives, Luis Fonsi, and Sech. He broadened his audience with English-language tracks, appearances on shows like The Ellen DeGeneres Show and Jimmy Kimmel Live!, and performances at festivals such as Latin Grammy Week and SXSW (South by Southwest). Tours included headlining dates across North America, Central America, and Europe, and support slots for acts like Enrique Iglesias and Ricky Martin. Chart success translated into certifications from organizations such as the Recording Industry Association of America and high placements on the Billboard 200 and Hot Latin Songs charts.

Musical style and influences

Royce's music fuses traditional bachata guitar patterns with elements from R&B, pop, reggaetón, and urban music. Influences cited in interviews include Aventura, Juan Luis Guerra, Frankie J, Luis Miguel, Usher, and Michael Jackson, while production collaborators have included Sergio George, Andrés Castro, and Sergio Vargas. His lyricism often addresses love, heartbreak, and romance, following conventions established by songwriters like Romeo Santos and Romeo Santos yet aiming for crossover accessibility akin to Gloria Estefan and Ricky Martin.

Collaborations and notable performances

Royce has recorded duets and remixes with a wide range of artists across genres, including Pitbull, Jennifer Lopez, Shakira, Marc Anthony, Daddy Yankee, Nicky Jam, Thalia, Luis Fonsi, J Balvin, Wisin & Yandel, Becky G, Gente de Zona, Akon, David Bisbal, Tito El Bambino, Chayanne, Carlos Vives, Alejandro Sanz, Prince Royce collaborator and others. He has performed at major events and venues such as the Billboard Latin Music Awards, Latin Grammy Awards, Premios Juventud, Premios Lo Nuestro, Radio City Music Hall, Madison Square Garden, Staples Center, and benefit concerts for organizations like Habitat for Humanity and American Red Cross.

Awards and recognition

Throughout his career Royce has received awards and nominations from institutions including the Billboard Latin Music Awards, Premios Juventud, Premios Lo Nuestro, and nominations at the Latin Grammy Awards. He has earned multiple RIAA certifications for singles and albums, recognition in lists by Billboard, and honors from cultural organizations within the Dominican Republic community and New York City Hispanic institutions.

Personal life and philanthropy

Royce maintains ties to the Dominican Republic and participates in philanthropic activities supporting emergency relief, youth music education, and community development with groups such as Habitat for Humanity and local foundations. He has been involved in campaigns and benefit concerts alongside artists like Marc Anthony, Jennifer Lopez, and Ricky Martin to raise funds for disaster relief and cultural programs. His personal relationships have occasionally been covered by entertainment outlets and tabloids focusing on Latin music celebrities.

Category:1989 births Category:Living people Category:American singers Category:Bachata musicians