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| Hyperice | |
|---|---|
| Name | Hyperice |
| Type | Private |
| Industry | Sports equipment |
| Founded | 2010 |
| Founders | Anthony Katz |
| Headquarters | Los Angeles, California |
| Products | Percussive massage devices, thermotherapy, compression systems, recovery accessories |
Hyperice is a company that develops and markets recovery and movement enhancement devices for athletes and consumers. Founded in 2010, the company produces percussion massagers, vibration devices, cold and heat therapy systems, and pneumatic compression equipment used across professional sports, fitness, and physical therapy contexts. Hyperice operates at the intersection of consumer electronics, sports medicine, and athletic performance, engaging with teams, leagues, and research institutions.
Hyperice was founded in 2010 by Anthony Katz in Los Angeles, building early momentum through collaborations with fitness studios and professional athletes. The firm's expansion included partnerships with organizations such as the National Football League, the National Basketball Association, and the Major League Baseball players' associations, while engaging rehabilitation specialists linked to institutions like Cleveland Clinic and Mayo Clinic. Growth accelerated following strategic investments from venture capital firms and private equity groups, alongside acquisitions that broadened its portfolio and distribution footprint across North America, Europe, and Asia.
Hyperice's product line comprises percussion massagers, vibration devices, cryotherapy and heat systems, and pneumatic compression sleeves. Flagship items target recovery and prehabilitation for athletes associated with teams in the National Hockey League, English Premier League, and Australian Football League. Accessories and consumer-facing products are sold through retail partners including Dick's Sporting Goods, Foot Locker, and specialty outlets linked to professional franchises like Real Madrid and New York Yankees. The product catalog is positioned to serve practitioners affiliated with credentialing bodies such as the American Physical Therapy Association and clinics connected to universities like Stanford University and University of California, Los Angeles.
Hyperice invests in biomechanical and physiological research with collaborations involving university laboratories and sports science centers at institutions such as University of Southern California, University of Michigan, and University of Oxford. Technologies integrate brushless electric motors, battery management systems similar to those used in consumer electronics from Apple Inc. and Samsung Electronics, sensor arrays, and app-based telemetry compatible with platforms developed by companies like Fitbit and Garmin. Studies and white papers produced in partnership with athletic departments from University of Florida and Penn State University examine short-term recovery metrics used by practitioners from the American College of Sports Medicine and rehabilitation specialists from hospitals such as Johns Hopkins Hospital.
The company pursues high-profile sponsorships and equipment deals with franchises and governing bodies including the Los Angeles Lakers, Dallas Cowboys, Chicago Bulls, and national teams competing under FIFA and International Olympic Committee banners. Athlete endorsements feature players from leagues like the National Basketball Association and National Football League, as well as individual competitors from the ATP Tour and WTA Tour. Marketing campaigns leverage media partnerships with broadcasters such as ESPN and Sky Sports and lifestyle collaborations involving brands like Nike, Adidas, and Lululemon Athletica.
Manufacturing partnerships link Hyperice to electronics and medical-device suppliers across China, Taiwan, and Mexico, with quality oversight referencing standards from organizations like the International Organization for Standardization and regulatory expectations aligned with agencies including the Food and Drug Administration and European Medicines Agency. Distribution channels encompass e-commerce platforms such as Amazon (company), direct-to-consumer sales via company-owned retail stores in metropolitan markets like New York City and London, and wholesale relationships with global sporting goods chains such as Decathlon.
Leadership has included founders and executive teams drawn from technology, sports, and healthcare sectors, with board members and investors from private equity firms and venture capital funds that invest across consumer health portfolios, including firms similar to SoftBank and Sequoia Capital. Executive hires have moved between Hyperice and corporations such as Under Armour, Microsoft, and medical-device companies like Medtronic, reflecting cross-industry expertise in product development, regulatory affairs, and global operations.
Legal and safety issues in the sector involve regulatory compliance, intellectual property disputes, and product liability considerations handled in courts including federal venues such as the United States District Court for the Central District of California and arbitration panels referenced by commercial parties like the International Chamber of Commerce. Safety standards intersect with guidance from bodies such as the American National Standards Institute and clinical safety practices promoted by healthcare institutions like Cleveland Clinic and Mayo Clinic, while lawsuits and recalls in the broader device market have involved companies comparable to Theragun and established medical manufacturers.
Category:Companies based in Los Angeles