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| EventScape | |
|---|---|
| Name | EventScape |
| Developer | Unknown |
| Released | 2019 |
| Operating system | Cross-platform |
| Genre | Event management software |
| License | Proprietary |
EventScape
EventScape is a cloud-based event management platform that integrates scheduling, ticketing, analytics, and community engagement tools for conferences, festivals, and corporate events. It aims to consolidate workflows used by organizers from institutions such as SXSW, TED Conference, Glastonbury Festival, CES (Consumer Electronics Show), and Comic-Con International while interoperating with services like Eventbrite, Ticketmaster, Dropbox, Salesforce, and Slack (software). The platform emerged amid increasing digital transformation initiatives inspired by industry shifts at Google I/O, Apple Worldwide Developers Conference, Microsoft Build, Adobe MAX, and IFA (trade show).
EventScape combines registration, mobile apps, live polling, virtual sessions, and exhibitor portals in a unified suite used by organizations including UNICEF, World Health Organization, United Nations, European Commission, and International Monetary Fund for events and summits. It supports integrations with payment processors like Stripe, PayPal, and Square (payment processor) and synchronization with calendar systems such as Google Calendar, Microsoft Outlook, and Apple Calendar. Designed to address needs demonstrated at gatherings like Davos (World Economic Forum), COP climate conferences, Munich Security Conference, SXSW EDU, and BookExpo America, EventScape emphasizes scalability for both small meetups and large-scale festivals like Coachella, Lollapalooza, and Burning Man.
The product was reportedly inspired by challenges faced during hybrid events tied to incidents at 2019 FIFA Women's World Cup, Euro 2020, and large conventions including E3 (video game trade fair) and the cancellation disruptions after COVID-19 pandemic lockdowns. Early development was influenced by software patterns from Salesforce, Atlassian, HubSpot, Zendesk, and Asana (software), with feature roadmaps referencing best practices from Harvard Business School case studies and operational lessons from Live Nation Entertainment and AEG Presents. Initial adopters included academic conferences such as SIGGRAPH, NeurIPS, International Conference on Machine Learning, and trade events like Mobile World Congress.
EventScape provides modular components: attendee registration, session scheduling, ticketing tiers, exhibitor management, speaker management, and sponsorship dashboards used at events like TEDx, RSA Conference, Oracle OpenWorld, Dreamforce, and AWS re:Invent. It offers mobile-native apps mirroring features of Meetup, LinkedIn Events, and Facebook Events, and supports livestreaming integrations akin to YouTube Live, Twitch, Vimeo, and Zoom Video Communications. For content management, it parallels workflows found in WordPress, Drupal, and Contentful. Analytics modules mimic the KPIs used by Nielsen (company), Comscore, and Gartner, and include A/B testing and cohort analysis inspired by techniques from Google Analytics and Mixpanel.
Built on cloud platforms comparable to Amazon Web Services, Microsoft Azure, and Google Cloud Platform, EventScape adopts microservices architecture and container orchestration strategies employed by Docker (software), Kubernetes, and Istio. Data pipelines reference patterns from Apache Kafka, Apache Spark, and Elasticsearch, while authentication and identity management integrate protocols like OAuth, OpenID Connect, and standards used by Okta, Auth0, and LDAP. Security postures mirror compliance benchmarks such as GDPR, HIPAA, and certifications pursued by ISO/IEC 27001, with logging and observability inspired by Prometheus and Grafana dashboards.
Adopters range from academic institutions including Massachusetts Institute of Technology, Stanford University, University of Oxford, and University of Cambridge to corporations running internal summits at Salesforce Tower, Amazon HQ, Apple Park, and Microsoft Redmond Campus. Cultural institutions like Lincoln Center, Tate Modern, Louvre, and Smithsonian Institution have been cited as prospective users for ticketed programming and patron engagement. Political and policy events at venues such as Palace of Westminster, Capitol Hill, Brussels Parliament, and United Nations Headquarters use similar platforms for delegate management and scheduling.
EventScape typically operates on a SaaS subscription model with tiered pricing similar to offerings from Cvent, Bizzabo, Hopin, Whova, and Splash (company), supplemented by transaction fees for payment processing through partners like Stripe and PayPal. Strategic partnerships include integrations with CRM and marketing platforms such as HubSpot, Marketo, Salesforce Marketing Cloud, and Mailchimp. Channel partnerships mirror reseller networks used by Accenture, Deloitte, Capgemini, and PwC for enterprise deployment, and alliances with production companies like GLEAM Productions and Bespoke Events Group support on-site services.
Industry reviews juxtapose EventScape with incumbents such as Eventbrite, Ticketmaster, Cvent, Hopin, and Bizzabo; commentators from outlets like TechCrunch, Wired, The Verge, Forbes, and The Wall Street Journal have noted strengths in integration and mobile UX while citing concerns about pricing parity and vendor lock-in similar to debates around Salesforce and Oracle ecosystems. Privacy advocates referencing Electronic Frontier Foundation and Privacy International have raised issues analogous to broader scrutiny faced by Facebook (Meta Platforms), Google LLC, and TikTok over data handling. Event planners echo comparisons with legacy production problems seen at Live Nation concerts and festival operational critiques at Glastonbury Festival and Tomorrowland.
Category:Event management software