Desert Hills Premium Outlets
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| Desert Hills Premium Outlets | |
|---|---|
| Name | Desert Hills Premium Outlets |
| Location | Cabazon, California |
| Opening date | 1998 |
| Developer | Simon Property Group |
| Manager | Simon Property Group |
| Number of stores | 100+ |
| Floor area | 350000sqft |
Desert Hills Premium Outlets is an open-air outlet mall located in Cabazon, California, near Interstate 10 and the San Gorgonio Pass. The center is owned and managed by Simon Property Group and hosts a concentration of domestic and international retailers, serving shoppers from the Inland Empire, Palm Springs area, and visiting tourists. The outlet complex is positioned adjacent to desert attractions and transportation corridors that link Los Angeles, San Diego, and Phoenix.
History
The site opened in 1998 during a period of outlet expansion in the United States driven by developers such as Simon Property Group, Taubman Centers, and CBL Properties. Its development followed regional commercial growth tied to Interstate 10 and tourism around Palm Springs, Joshua Tree National Park, and Morongo Indian Reservation. Over subsequent decades the center adapted to retail trends influenced by events such as the early-2000s retail consolidation involving Macy's, Nordstrom, and J.C. Penney, and later e-commerce pressures from Amazon (company), eBay, and Walmart. Renovations and tenant turnovers reflected broader shifts evident after the 2008 financial crisis and the COVID-19 pandemic, which impacted outlets globally including centers in Woodbury Common Premium Outlets, San Marcos Premium Outlets, and Premium Outlets locations. Ownership and management strategies incorporated practices common to major operators like Brookfield Properties and GGP Inc. to optimize leasing and marketing.
Location and Design
The outlet is sited in Cabazon near the junction of Interstate 10 and State Route 243, placing it within the San Bernardino County, California and adjacent to the Coachella Valley. The design emphasizes single-story, pedestrian-friendly lanes with elements inspired by regional vernacular found in developments near Palm Desert and Rancho Mirage. Landscaping and hardscape respond to local climate patterns influenced by the Sonoran Desert and Colorado Desert, while building materials and color palettes echo examples seen in Desert Hot Springs and resort architecture in Indian Wells. The center’s layout is comparable in circulation and tenant clustering to other outlet centers such as Las Vegas Premium Outlets and Citadel Outlets, with anchor-brand corridors and centralized visitor amenities.
Stores and Services
Retail tenants historically include a mix of international brands and American retailers akin to those at Woodbury Common Premium Outlets, featuring names from Coach (fashion brand), Nike, Inc., Adidas, Michael Kors, Swarovski, Kate Spade New York, Calvin Klein, Tommy Hilfiger, Ralph Lauren Corporation, Levi Strauss & Co., and Polo Ralph Lauren. Services and guest amenities mirror standards set by companies like Simon Property Group and often include customer service centers, tax-free shopping assistance for international visitors from China and Japan, stroller rentals, Wi-Fi, and seasonal events tied to destinations such as Palm Springs International Film Festival and regional holiday programming. Dining options combine quick-service and sit-down offerings similar to concessions at Outlets at Orange and food courts found in centers operated by Taubman Centers.
Economic and Community Impact
As a regional retail hub, the outlet contributes to employment patterns similar to other large retail complexes like Del Amo Fashion Center and South Coast Plaza, providing jobs in sales, management, security, and facilities maintenance. Its presence influences local tax bases in San Bernardino County, California and supports tourism economies linked to Palm Springs International Airport and attractions such as Cabazon Dinosaurs and Morongo Casino, Resort & Spa. Economic impacts have been shaped by national retail trends including the rise of e-commerce platforms like Amazon (company) and policy developments affecting sales and tourism, paralleling effects seen in markets like Ontario Mills and San Marcos Premium Outlets. Community partnerships and charitable initiatives often mirror programs run by mall owners and retailers with organizations similar to United Way and regional chambers of commerce.
Transportation and Access
Accessibility is dominated by highway connections via Interstate 10, providing direct routes to Los Angeles, San Diego, and Phoenix, Arizona. Regional transit links have included shuttle and bus services coordinated with operators such as Omnitrans (public transit), SunLine Transit Agency, and intercity carriers comparable to Greyhound Lines and FlixBus. Proximity to Palm Springs International Airport and commuter corridors from the Inland Empire make it a frequent stop for tour operators and retail excursion services run by travel firms and hospitality providers from Riverside County, California and Los Angeles County, California. Parking infrastructure conforms to standards seen at major outlets and regional malls managed by firms like Simon Property Group and Brookfield Properties.