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| Anitta (singer) | |
|---|---|
| Name | Anitta |
| Birth name | Larissa de Macedo Machado |
| Birth date | 30 March 1993 |
| Birth place | Rio de Janeiro |
| Occupation | Singer, songwriter, actress, businesswoman |
| Years active | 2010–present |
| Genres | Pop, funk carioca, reggaeton, R&B |
Anitta (singer) Larissa de Macedo Machado, known professionally as Anitta, is a Brazilian singer, songwriter, actress and entrepreneur from Rio de Janeiro. Rising from performances in Vila da Maré and local nightclub stages, she achieved national prominence with breakthrough singles that crossed into international markets, collaborating with artists from United States, Spain, Colombia and Portugal. Her career spans recording contracts, television appearances, and multimedia ventures that have positioned her among Brazil's most visible contemporary entertainers.
Anitta was born in 1993 in the Recreio dos Bandeirantes district of Rio de Janeiro. She is the daughter of a house cleaner and a bus driver and was raised in a working-class neighborhood, attending local schools and engaging with community cultural projects such as funk carioca parties in Vila da Penha. As a teenager she studied at performing arts programs and trained under vocal coaches in Rio de Janeiro while participating in talent shows and regional competitions linked to venues in Ipanema and Copacabana. Her early exposure to Brazilian popular music included artists from MPB movements and performers associated with Sertanejo and Axé music traditions.
Anitta began her professional trajectory performing in Rio de Janeiro nightclubs and independently releasing demos that circulated on social platforms and local radio linked to stations in Brazil. She signed with a major label after a viral video attracted attention from producers and managers connected to Brazilian media conglomerates and entered the mainstream with charting singles promoted on MTV Brasil and national television programs like Domingão do Faustão. Transitioning from Portuguese-language releases to multilingual projects, she collaborated with international acts including musicians from United States, Spain, Colombia, Argentina and Portugal, and worked with producers associated with Universal Music Group and independent studios affiliated with Latin pop networks. Anitta has expanded into acting with appearances on streaming platforms and television series produced by Brazilian networks, and launched entrepreneurial ventures in fashion and cosmetics that engaged retail partners in São Paulo and international distribution channels. Her tours have included dates across Latin America, Europe, and the United States, performing at venues and festivals such as stadiums managed by global promoters and events curated by international festival organizers.
Her music blends funk carioca rhythms with pop music structures, incorporating elements of reggaeton, R&B, electronic dance music, and Brazilian genres including samba and bossa nova inflections in production choices. Anitta cites influences from Brazilian figures connected to MPB and popular music as well as international artists from United States pop and R&B charts, and Latin stars from Colombia and Puerto Rico; her repertoire reflects cross-cultural production techniques common in collaborations with producers linked to labels in Miami and Los Angeles. She has recorded in Portuguese, Spanish and English, adopting linguistic strategies similar to multilingual Latin pop performers and leveraging collaborations with songwriters affiliated with publishing houses in New York City and Madrid.
Anitta's public persona has been shaped through appearances on television networks, social media platforms, and partnerships with brands based in São Paulo, New York City and Los Angeles. She has been featured in prominent magazines and talk shows, and engaged in campaigns tied to cultural events hosted by municipal and state institutions in Rio de Janeiro. In philanthropic efforts she has supported causes related to social inclusion and disaster relief, collaborating with non-governmental organizations and community initiatives operating in favelas and public health campaigns coordinated with institutions in São Paulo and regional authorities. Her advocacy and endorsements intersect with international awareness campaigns and charity concerts organized by networks connecting Latin American entertainers.
Anitta maintains a high-profile personal life covered by entertainment media outlets and tabloids across Brazil and international press bureaus. She has discussed family background and upbringing in interviews with television hosts and magazine editors, and her private relationships and professional partnerships have been subjects of public interest reported by national newspapers and entertainment programs. She divides time between residences in Rio de Janeiro and periods spent in cities where she records and promotes music, including Miami and Los Angeles.
Anitta has received recognition from national and international award organizations, including nominations and wins at ceremonies that honor Latin music and pop achievement, with accolades attributed by entities based in Brazil, United States, and pan-Latin institutions. She has charted on national music rankings and earned certifications for sales and streaming milestones from industry bodies in Brazil and international markets, collaborated on tracks that have placed on global streaming playlists curated by major platforms headquartered in San Francisco and New York City, and performed at large-scale events produced by global concert promoters and festival organizers.
Category:Brazilian singers Category:People from Rio de Janeiro (city)