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Airflow (automobile)

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Airflow (automobile)
NameAirflow
ManufacturerChrysler Corporation
Production1934–1937
AssemblyDetroit, Michigan
ClassFull-size car
Body styleSedan, Coupe, Convertible
LayoutFront-engine, rear-wheel-drive
EngineInline-6, Inline-8
Transmission3-speed manual
Wheelbase122–134 in
PredecessorChrysler Series CP
SuccessorChrysler C-22

Airflow (automobile) was a pioneering full-size passenger car introduced by the Chrysler Corporation in 1934 that emphasized aerodynamic styling, unitized construction, and engine cooling innovations. Designed under the direction of Carl Breer, Fred Zeder, and Raymond Loewy-era consultants, the model represented a radical departure from the slab-sided coachwork of contemporaries such as Ford Motor Company and General Motors. Although commercially controversial, the Airflow influenced later streamlining seen in vehicles from Packard, Studebaker, Lincoln, Buick, and Cadillac.

Design and Development

Chrysler's Airflow project originated from experiments at the Chrysler Engineering Division and the Houdaille Corporation wind tunnel research inspired by aircraft designers like Kelly Johnson and firms such as Boeing and Douglas Aircraft Company. Principal engineers Carl Breer, Fred Zeder, and Owen Wilds collaborated with stylists influenced by Norman Bel Geddes, Raymond Loewy, and Harley Earl to apply streamlining theory advanced by Ludwig Prandtl and Theodore von Kármán. Development merged chassis redesign with unibody-like techniques later seen in models by Citroën and Lancia. The project integrated a more forward-placed radiator, curved windshield geometry, and enclosed fenders drawing parallels to work by Tatra and Hispano-Suiza.

Engineering choices included emphasis on weight distribution, cooling airflow inspired by NACA research, and passenger comfort innovations comparable to contemporaneous efforts by Packard Motor Car Company and Mercedes-Benz. Chrysler sought to distinguish itself from competitors such as Studebaker Corporation, Dodge, and Plymouth by promoting scientific aesthetics echoing exhibits at the Century of Progress International Exposition and techniques popularized by Walter Dorwin Teague.

Technical Specifications

The Airflow employed welded box-section construction that anticipated assembly techniques later used by Volvo and Toyota, producing improved torsional rigidity compared with body-on-frame peers like Buick and Oldsmobile. Powerplants included straight-six and straight-eight engines shared with vehicles from DeSoto and Imperial lines, paired to three-speed manual transmissions similar to units in Reo and Studebaker models. Wheelbases ranged to accommodate coachbuilt bodies reminiscent of offerings by LeBaron and Dietrich, with chassis variants mirroring practices at Fisher Body.

Suspension used independent front configurations influenced by studies from Alexander Winton and damping approaches paralleling Andre Dubonnet experiments; braking systems adopted hydraulic principles promoted by Lockheed Corporation. Aerodynamic features like integrated headlights, raked windshield, and tapered rear decks reflected contemporary work undertaken by Giovanni Michelotti and Pininfarina in Europe. Cooling and airflow management cited principles from Otto Lilienthal-inspired aerodynamics and laminar flow research at Massachusetts Institute of Technology.

Production and Sales

Manufacture occurred at Chrysler facilities in Detroit and satellite plants near Windsor, Ontario to serve North American markets dominated by Ford Motor Company and General Motors Corporation. Despite critical acclaim at auto shows alongside offerings from Cadillac, Lincoln Motor Company, and Packard, sales lagged behind mainstream models from Studebaker and Hudson Motor Car Company owing to conservative consumer preferences accentuated during the Great Depression. Dealer networks managed by organizations influenced by William C. Durant found the radical design hard to market against familiar sedans sold by Chevrolet and Pontiac.

Production volumes declined over model years as Chrysler reintroduced conventional lines and adapted components across its DeSoto and Dodge marques. International demonstrations targeted markets in United Kingdom, France, and Germany where coachbuilders like H.J. Mulliner and Carrosserie Pourtout evaluated adaptations.

Reception and Impact

Contemporary reception balanced admiration from designers like Norman Bel Geddes and engineers at MIT against skepticism from dealerships anchored in aesthetics championed by Harley Earl at General Motors. Automotive journalists from publications such as Motor Trend, Automobile Quarterly, and The Autocar debated its practicality versus innovation. The Airflow's commercial underperformance nevertheless pressured rivals including Packard and Studebaker to explore streamlining, influencing subsequent models like the Packard Twelve and designs by Raymond Dietrich.

Engineering legacies included broader acceptance of integrated fender treatments, improved chassis rigidity later standard at Ford and Chrysler across the industry, and validation of wind-tunnel-informed styling used by Mercedes-Benz and BMW in later decades. The Airflow stimulated discussion in design schools such as Parsons School of Design and ArtCenter College of Design.

Variants and Restorations

Chrysler offered sedan, coupe, and convertible variants similar to contemporary offerings by Pierce-Arrow and Riviera. Coachbuilt examples commissioned from firms like LeBaron and Levinson provided bespoke interiors paralleling luxury work for Rolls-Royce and Bentley. Aftermarket restorations have been driven by clubs such as the Antique Automobile Club of America and Classic Car Club of America, with restoration specialists referencing archive materials from Walter P. Chrysler estate collections and corporate archives at the Walter P. Chrysler Museum. Restorers often source mechanical parts comparable to those used in Chrysler Imperial and DeSoto models.

Cultural and Historical Legacy

The Airflow occupies a place in automotive history alongside milestone vehicles like the Model A (Ford) and Citroën Traction Avant as an early adopter of aerodynamic and unitary principles influencing postwar design by Alfa Romeo, Fiat, and Opel. It appears in museum collections curated by institutions such as the Henry Ford Museum and the Smithsonian Institution and in exhibitions about industrial design alongside works by Raymond Loewy and Norman Bel Geddes. Scholars at universities including Yale University and Columbia University reference the Airflow in studies of design, technology, and consumer culture during the Great Depression.

Category:Chrysler vehicles Category:1930s automobiles