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Discovery, Inc.

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Discovery, Inc.
NameDiscovery, Inc.
TypePublic
Traded asNASDAQ: DISCA, DISCB, DISCK
Foundation17 June 1985
FounderJohn Hendricks
LocationSilver Spring, Maryland, U.S.
Key peopleDavid Zaslav (President and CEO)
IndustryMass media
ProductsCable television, Streaming media, Broadcasting
Revenue▲ US$10.67 billion (2020)
Num employees9,500 (2020)

Discovery, Inc. was a leading global mass media and entertainment company founded by John Hendricks. Headquartered in Silver Spring, Maryland, it operated a vast portfolio of pay television networks and direct-to-consumer streaming services. The company was known for its factual and lifestyle programming, reaching audiences in over 220 countries and territories. In 2022, it completed a historic merger with WarnerMedia to form Warner Bros. Discovery.

History

The company was incorporated on June 17, 1985, launching its flagship channel, the Discovery Channel, in the United States. Under the leadership of John Hendricks, it expanded internationally, launching Discovery UK in 1989. Major acquisitions fueled growth, including the purchase of The Learning Channel in 1991 and the formation of a joint venture with the BBC to create BBC America in 1998. The 2000s saw further expansion with the acquisition of Animal Planet and the launch of OWN: Oprah Winfrey Network in partnership with Oprah Winfrey. A significant restructuring occurred in 2008 when Discovery Communications was spun off from its former parent, Advance Publications. The company acquired Scripps Networks Interactive in 2018, adding prominent brands like HGTV and Food Network. In May 2022, it merged with assets from AT&T's WarnerMedia to create Warner Bros. Discovery, with David Zaslav becoming the CEO of the new entity.

Corporate structure

Prior to the merger, the company was a publicly traded entity on the NASDAQ under three stock tickers: DISCA, DISCB, and DISCK. Its leadership was headed by President and CEO David Zaslav, with key divisions managed by executives like JB Perrette for International networks and Kathleen Finch for U.S. lifestyle brands. The corporate organization was divided into two primary operating segments: U.S. Networks, which included domestic cable television channels, and International Networks, overseeing all non-U.S. operations. A separate digital and direct-to-consumer group managed the company's streaming media initiatives, including the platform Discovery+. The board of directors included figures like Robert R. Bennett and John C. Malone, whose Liberty Media was a major shareholder.

Assets and properties

The company's portfolio comprised numerous well-known television brands, grouped into key genres. Factual entertainment was anchored by the global Discovery Channel, along with Animal Planet, Science Channel, and Investigation Discovery. The lifestyle category, significantly bolstered by the Scripps Networks Interactive acquisition, included dominant brands such as HGTV, Food Network, Travel Channel, and TLC. In the sports and active lifestyle segment, it owned Motor Trend and GolfTV. Its international holdings featured regional versions of its core channels and local brands like TVN in Poland and Eurosport. The company also operated major direct-to-consumer streaming services, most notably Discovery+, and held significant stakes in other media ventures, including a 50% share in OWN.

Operations and services

The company's core operation was the distribution of programming through pay television providers worldwide, including Comcast, DirecTV, and Sky. It produced a massive volume of original content, from series like Deadliest Catch and 90 Day Fiancé to documentaries from BBC Studios Natural History Unit. A major strategic shift was the global launch of its flagship streaming service, Discovery+, in 2021, which consolidated content from across its portfolio. Internationally, it managed a vast network of localized channels and operated the Eurosport platform, which held broadcasting rights for major events like the Olympic Games and Tour de France. Its digital studios and production facilities, such as those at its Silver Spring, Maryland headquarters, supported content creation and multi-platform distribution.

Corporate affairs

The company's headquarters were located in Silver Spring, Maryland, with major international offices in London, Warsaw, and Singapore. It was a regular participant in major industry events like the MIPTV market in Cannes. The company engaged in various philanthropic efforts through the Discovery Education initiative, providing digital curriculum resources to schools. It faced regulatory scrutiny, particularly from the Federal Communications Commission and the European Commission, during major acquisitions like that of Scripps Networks Interactive. The merger with WarnerMedia, approved by the U.S. Department of Justice, marked the culmination of its corporate history, creating one of the world's largest media conglomerates. Key financial performance was tracked by analysts from firms like Morgan Stanley and Goldman Sachs.

Category:Mass media companies of the United States Category:Companies based in Maryland Category:Defunct media companies