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Diageo

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Diageo
NameDiageo plc
TypePublic limited company
Traded asLSE: DGE, FTSE 100 Component, NYSE: DEO
IndustryAlcoholic beverages
FoundedDecember 1997 (via merger)
Hq locationLondon, England, UK
Area servedWorldwide
Key peopleJavier Ferrán (Chairman), Debra Crew (CEO)
ProductsSpirits, beer, wine
Revenue▲ £21.6 billion (2023)
Operating income▲ £5.1 billion (2023)
Net income▲ £3.7 billion (2023)
Assets▲ £44.9 billion (2023)
Equity▲ £8.5 billion (2023)
Num employees27,974 (2023)
Websitediageo.com

Diageo is a British multinational alcoholic beverage company, headquartered in London and listed on both the London Stock Exchange and the New York Stock Exchange. Formed in 1997 through the merger of Grand Metropolitan and Guinness plc, it is one of the world's largest distillers and a key component of the FTSE 100 Index. The company's extensive portfolio includes iconic brands such as Johnnie Walker, Smirnoff, and Guinness, which are sold in over 180 countries.

History

The company was created in December 1997 from the £24 billion merger of two established British conglomerates, Grand Metropolitan and Guinness plc. Grand Metropolitan itself had grown through acquisitions like International Distillers & Vintners and the Pillsbury Company, while Guinness plc had expanded its spirits holdings with purchases including United Distillers. Key early leadership came from figures like Anthony Greener and Philip Yea. Major subsequent acquisitions have fundamentally shaped its portfolio, including the purchase of Seagram Company Ltd.'s spirits and wine business in 2000, the acquisition of Captain Morgan from Allied Domecq in 2005, and the landmark $16 billion takeover of United Spirits Limited's Indian business in 2013-2014. In 2023, Debra Crew succeeded Ivan Menezes as Chief Executive Officer.

Operations and brands

The company operates through a global network of distilling, brewing, and bottling facilities across more than 30 countries, including major sites in Scotland, Ireland, Mexico, and the United States. Its brand portfolio is organized into geographic regions: North America, Europe, Asia Pacific, Africa, and Latin America and Caribbean. Its premium spirits collection is vast, featuring Johnnie Walker Scotch whisky, Smirnoff vodka, Captain Morgan rum, Tanqueray gin, and Don Julio tequila. The beer division is anchored by the global iconic stout Guinness, produced historically at the St. James's Gate Brewery in Dublin. It also holds significant stakes in luxury brands like Moët Hennessy through a partnership with LVMH.

Corporate affairs

The company's global headquarters are located at Lakeside Drive in London. Its board of directors is chaired by Javier Ferrán, with Debra Crew serving as Chief Executive. Governance and strategic oversight are provided by committees including the Nominations Committee and the Corporate Responsibility Committee. The company maintains a significant presence in key markets like the United States, where its subsidiary Diageo North America is based in Stamford, Connecticut, and in India through United Spirits Limited. It is a founding member of the International Alliance for Responsible Drinking.

Financial performance

As a constituent of the FTSE 100, it reports financial results in Pound sterling. For the fiscal year ending 30 June 2023, the company reported net sales of £21.6 billion, with operating profit reaching £5.1 billion. The North America region typically represents its largest market by revenue, followed by growing contributions from Asia Pacific and Africa. Its performance is closely watched by investors and analysts as a bellwether for the global premium spirits sector. The company has a consistent policy of returning capital to shareholders through dividends and share buyback programs.

Sustainability and social impact

The company has established a comprehensive set of environmental and social goals under its "Society 2030: Spirit of Progress" action plan. Key targets include achieving net zero carbon emissions across its direct operations by 2030 and across its entire supply chain by 2050. It actively promotes initiatives for responsible drinking, such as the SMASHED education programme, in partnership with organizations like UNICEF. The company also runs community investment programs focused on skills training and water stewardship in regions where it operates, including partnerships with WaterAid and the United Nations Development Programme.